About Us

Ali and Courtney

We thought a blurry iPhone picture would be the perfect way to introduce ourselves. We’re Ali and Courtney, next-door neighbors on Whitewood Road in Richmond, Virginia. We met twelve years ago, and have since bonded over a love of sewing, wine, and bad TV.

Ali is the creative genius behind W.O.W. She finds inspiration in everything, from E’s Fashion Police to treasures at a consignment shop to branches on a walk around the neighborhood with her dog Barkley. You will never read a blog post written by Ali, however, as she prefers to use crayons to draw her patterns.

Courtney stays true to her archivist/librarian roots as the organized and detailed half of W.O.W. She writes and edits everything, is very literate in crayon, and is trying to figure out the best use of her label maker for categorizing blog posts. Courtney tries to sew whenever her daughters decide to sleep.